Pitti Uomo: Why should you join the club of fashion?

Pitti Uomo 91

Over the course of 3 days at Pitti Uomo, we capture thousands and thousands of images. What better way to showcase them in one minute than as part of a montage set to an original rap mix, with voices of Ignatius Joseph and Samir Imran, some of the most stylish men at the Pitti Uomo fair.

This is a catchy tune, so turn up the volume and enjoy. Lyrics are below:

Fashion!
I like it.
The Magic!
Face your body more towards me.
A thing called Fashion
The simple elegance of the Italian man
Look this way now
It’s not in Milan. It’s not in Rome.
You get a box. In this box, you don’t know what is there.
The buyers. The sellers. The press. You come in…and you see all the men.
Why, why, why, why, why should you join the club of fashion?
Why should you join the club of fashion?
Fashion!
I like it.
The Magic!
Face your body more towards me.
A thing called Fashion.
Something minimalist.
Lovely!
I love the pops of colour.
There is one better man than me.
Garry Sobers.
One better man than me.
Garry Sobers.
Sir Garfield Sobers. On the cricket field.
Magic!
Dress properly.
Form, fit and line
Look in the mirror, Look in the mirror
A thing called Fashion.
I love the pops of colour.
Lovely!
Form, fit and line
Be ready, look in the mirror
Then you know who y’are, who y’are.